About BBRF

In addition to producing soft, stylish American made shirts, apparel, and accessories, we also have an ancillary purpose that is very close to our heart.
We proudly support the Brain and Behavior Research Foundation.
Mental Illness affects an estimated 26.2 percent of Americans ages 18 and older or about one in four adults suffer from a diagnosable mental disorder in a given year, this figure translates to 57.7 million people. Watching a loved one suffer from a mental illness or being a caregiver for an affected loved one can leave a person feeling helpless and hopeless. Our commitment to funding brain and behavior research is our attempt to help others affected by these illnesses.
We have chosen to support this cause because mental illness is a disease that has affected and continues to affect our founder’s family in a very profound way. This is just one of the reasons that we choose to donate 10% of our profit for research in this area.